Almost every QR code decision comes down to one fork in the road: static or dynamic. The choice affects whether you can edit the link later, whether you get analytics, and what happens to the code over time. Here's a clear comparison so you pick correctly the first time.
How Each Type Works
A static code stores the destination directly in its pattern, so it's fixed and self-contained. A dynamic code stores a short redirect link that you control, forwarding scanners to a destination you can change at any time. That single architectural difference drives every practical trade-off below.
Editability and Tracking
Dynamic codes win decisively here. You can edit the destination after printing and see scan analytics like counts, timing, and rough location. Static codes offer neither: once printed, they're permanent, and they carry no analytics because nothing passes through a server you control.
Cost and Longevity
Static codes are typically free and last forever because they depend on nothing external. Dynamic codes usually require an active account, since the redirect must keep resolving. The trade is ongoing flexibility versus zero ongoing dependency. If you want to edit a dynamic link later, you can do so with a custom URL editor.
Which Should You Use?
Choose static for permanent, set-and-forget data like a WiFi login or a fixed personal link where you'll never need analytics. Choose dynamic for any marketing, packaging, or campaign use where editing and tracking matter, which is most business cases.
FAQ
Common questions are answered in the FAQ section below.